Rob Wijnberg on how the application of economic precepts to all aspects of life commercialized society, turning truth-seeking citizens into satisfaction-seeking consumers:
Nearly all major flows of information – from news to politics, from science to art – were subjected to the laws of public relations: aligned with target audiences and assessed on the basis of reach and revenues.
The economisation of our worldview, the market-based reframing of society, the commercialisation of information and the professionalisation of communication are the four pillars on which the new era rests: the era of truth as a product.
Truth is no longer given (premodern), found (modern) or created (postmodern), truth is sold.
Truth be sold: how truth became a product | The Correspondent